Retail Radio increased sales of a well-known brand of nappies by 53%
Diamond Promotions logo
Retail Radio. A proven
way to increase sales at the point of purchase .

*Research audited by Price Waterhouse Coopers
    New Revenue
  In today's competitive market, retailers are looking to leverage existing store assets to create new channels for revenue.

Retail radio provide retailers with new opportunities to increase same store sales while increasing customer satisfaction.


 Personalised In-store Advertising  


By running retailer specific promotions,in-store radio advertisements increase store sales. Retailers can reach customers and build awareness through personalized radio advertisements throughout the buying process. This provides an effective way to increase conversion rates on cross and up-sell opportunities. With in-store radio advertisements retailers can leverage existing assets and branding to increase sales by providing real time personalised advertising.

  
  Improve Profits Through Retailer Advertising
  


Our In-store radio advertisements create significant advertising revenue opportunities for retailers. At strategic locations within stores, announcements and music will be heard using our in-store broadcating CD or mp3. We will communicate with shoppers during the decision making process.The advertising messaging can be centrally managed and changed every time you need  a new one. This enables increases in store level productivity, while optimizing same store sales.
You can also gain new revenue opportunities by advertising manufacturer products within your store on the CD.
    Quality Guaranteed
 

A typical CD customises music to suit your clientele and voice-overs promoting your products.

All our CDs/Mp3 are recorded in a professional studio using professional voice artists and therefore the quality is extremely high. CDs are produced within three days and mp3's within 48hrs and can be easily keep up with a rapidly changing sales environment.
    Benefits To You
  Using Retail radio In-store radio advertisements CDs/ mp3s allows retailers to schedule, broadcast, and change manufacturer advertising, store advertising and customer service messaging all on one Audio CD or mp3.

Retail Radio provide excellent service, backed up by a 100% satisfaction  guarantee

 
  Building Customer Loyalty
 

By delivering customer service messaging through in-store broadcasts, customers learn helpful advice and other information while they are shopping. This provides customers relevant "how to's", news, and answers to common customer questions, improving the shopping experience while increasing sales. Diamond Promotions in-store radio advertisements CD  based and provides new ways to increase customer service while reducing costs
Research
 
   ©2005 Diamond Promotions
Freephone: 1800 200042 (Irish Republic Only) - Telephone: 353-87-2698521